The Delhi School of Communication inducts formal Inauguration of their XXIII Post-Graduate Diploma Programme in Communication at India International Centre, Lodhi Estate, New Delhi. The lamp lighting ceremony was held by Chief Guest Ms. Rubika Liyaquat, Anchor & Senior Correspondent, Zee News, along with the Faculty Guest- Ms. Shefali Takalkar, Creative Head, Interactive Avenues, IPG Media brands and by the The Delhi School of Communication Dean Prof. Ramola Kumar. The ceremony was followed by a formal induction programme and an ice-breaking session organised by PGDPC XXII.
Welcoming the students into the world of communication, Prof Ramola Kumar – Dean, The Delhi School of Communication pointed out that this was a very important phase, as they were taking the first critical steps in chasing their dreams. “I see 21st century through your eyes, as new technologies disrupt and change old paradigms in business. An integrated programme like DSC prepares one to face the myriad of challenges effectively,” she said.
Ms. Liyaquat observed that “the media industry is a great monster and it challenges you every second!” Stressing upon the power of communication, she noted, “World is together because of communication”. Her advice to students was “You don’t have time, enjoy but that should be your last priority. Enjoy when you have achieved something.”
Ms. Takalkar remarked, “These two years will prepare you not just for industry but for life!” Her mantra was “Don’t be okay with mediocrity; you have to be better than the best.”
Awards were handed out to deserving students. The Semester II Scholarship went to Mr. Aman Kapoor. The Admission Scholarship for an essay on “An Analysis of Socio-economic Effect of Cinema in India” was awarded to Ujjayani Ghosh for 1st position, Tanya Singh for 2nd position and Namrata Saha for 3rd position.
Mr. Saurabh Chauhan consultant and producer conducted the ceremony. He shared, “The Delhi School of Communication is officially affiliated with Media & Entertainment Skills Council (MESC) – promoted with FICCI. Under this partnership, six new courses have been launched.”
The ceremony concluded with an ice breaking session, which included games involving brands, such as -Brand Pong, Dubtastic and Pehchan kaun. Finally after a stiff competition, Mr. Tarun Reddy and Ms. Priyanka Roy were Mr. and Ms. Freshers.
The Delhi School of Communication is a 23-year old institute that envisioned the concept of Integrated Marketing Communication (IMC) and has been offering an IMC programme to post graduates since 1995. It has contributed significantly to the communications industry, through its futuristic thinking. The courses offered are: 2-year dual qualification programme -Masters of Arts in Journalism & Mass Communication/Masters in Business Administration (MAJMC/MBA); Post Graduate Diploma Programme in Communication (PGDPC). Besides, DSC also delivers short-term certificate programmes in – Advertising & Media, Public Relations& Event Management, Marketing and Sales, Grooming & Personality Development.
DSC is an affiliated partner of Media & Entertainment Skill Council of India’s (MESC) and provides shot-term courses soon for job roles such as – Script Writers, Production Assistant, Account Executive, Account Director, Sales Executive and Sales Director.
Apart from the above courses, DSC also organises workshops in key growth areas for corporates, to meet dynamic competitive challenges successfully.