Aam Aadmi Party turns to Likee to connect with Indian youth

AAP launched six official profiles on Likee platform

September 30, 2019

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New Delhi, 27^th September 2019: In its endeavor to connect and inspire the youth of India, Aam Aadmi Party has expanded its online presence on the youth-oriented mobile app Likee. Fondly embraced by millions of Indians, Likee is the pioneering global short video creation platform from Singapore based BIGO Technology. The political party aims to leverage the wide reach of Likee platform and tap into the unique energy of the new-age social media platform.

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Mr. Aaron Wei, Vice President, BIGO Technology “Aam Aadmi Party is a firm believer of the youth power that has the potential to change the country. Mutual to Likee’s brand agenda of being more, the party also aims to inspire the youth to be more and contribute to the growth of the country. We are extremely happy that the political party has expanded its presence on Likee and that our platform will bring a strong synergy between the audience and the party.”

Mr Ankit Lal, IT & Social Media head of AAP Party said “India is thankful to its young leaders like Bhagat Singh for where we are today and we know it is the youth of our country who can bring a positive change.Aam Aadmi Party aims to channelise this youth power and seek more volunteers. Likee has been doing great when it comes to mobilizing the young people, and we hope to deepen our relationship with the audience through Likee.”

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LIKE was rebranded as Likee in June 2019 and the additional ‘e’ signifies platform’s commitment to its users for offering more valuable content and advanced features which will inspire the users to be more of what they are. Aligned with this agenda, the platform has been actively collaborating with the youth icons and encouraging content merged with Indian culture. Recently, Likee has also won the Guinness World Record for creating the ‘Largest online video album of people waving a flag in India’ during its ‘No matter where I am, #IAMINDIAN’ campaign.

Available in different Indian languages such as Hindi, Tamil, Marathi, Telugu, Gujarati, Bengali, Kannada, Malayalam and Punjabi; Likee app provides the most extensive and innovative tools to users to create dynamic and engaging videos. The features’ list ranges from lip-syncing Music Magic filters, AR effects with 4D magic to a vast library of dynamic stickers.

Below are the ids and details of the Six official Aam Aadmi Party accounts on Likee:

Name	Likee ID
AamAadmiParty	AamAadmiParty
AAP Delhi	AAPDelhi
Mohalla Clinic	mohallaclinic
ND Gupta (AAP’s National Treasurer)	NDGUPTA_MP
Dr Sushil Kr Gupta (Member of Parliament, Rajya Sabha)	DrSushilKrGupta
Sanjay Singh (Member of Parliament, Rajya Sabha)	Sanjaysinghaap

About Likee

Likee (formerly LIKE Video) is a global short video creation platform with diverse contents where youngsters can create amazing and inspiring videos. Created by BIGO Technology Pte. Ltd, a developer of video editing, video broadcast and VoIP-related products used around the world.

Founded in Singapore in the year 2014, BIGO is one of the fastest-growing Internet companies worldwide. Focusing on technologies such as Artificial Intelligence, BIGO is one of the major companies globally in the field of development and publishing of apps. BIGO owns Bigo Live – a leading global live streaming app, Likee – a global short video creation platform, imo – a global video communication app, and other social apps. In the first quarter of 2019, BIGO clocked over 433 million total average monthly active users on its various social apps.

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