Bengaluru,21st July 2022 : Chennai-based fin-tech company AssetPlus delivers the best solutions to both investment distributors and their clients and is revolutionizing the field of mutual fund distribution through a comprehensive, fully digitalized edge. While across the industry, operations tend to be manual, AssetPlus offers unique 360° solutions that combine a secure digitalized platform with human monitoring. Vishranth Suresh, Co-Founder says, “AssetPlus is India’s fastest growing mutual fund platform for distributors, trusted by over 1500 advisors across the country and equally suitable for both budding and seasoned consultants. We offer a cost-free lifetime registration and access to a large range of financial products and exclusive, unbiased industry research material through an in-house team. We also have tie-ups with over 40 asset management companies across India.”
AssetPlus aims to bring about a paradigm shift in this market with its innovation. Our vision is twofold — to educate the population, particularly those in rural areas, about the variety of products available for wealth expansion, and to become a hub of all things investment. Starting with Mutual funds, we introduced NPS and corporate FDs in the last three months. AssetPlus dashboard will include Term/Health/Vehicle Insurance, SGBs, and Capital gain bonds in the next few months.
Awanish Raj, Co-founder spoke about the company’s unique technology and digital innovation , “As a completely digital platform, we offer a single dashboard with no upper limit on the number of clients, mobile app support for both clients and advisors, and digital marketing support with a focus on design. We firmly believe that mutual funds create long-term wealth, and we are here to provide the best support for distributors so that they in turn can help their clients make the most of their investments.”
The mobile app is trusted by over 2,50,000 users, and is used by distributors to process over 1200 crores worth of investments. AssetPlus’ team of professionals’ make customized, goal-oriented plans for investors. The convenience of paperless investments and online tracking combined with human expertise puts AssetPlus at the forefront of ease and innovation in India.
There is a constant move towards innovation and a goal towards bringing greater ease to the personal finance sector. Their latest product is AssetPlus Corporate Fixed Deposit, an all-in-one platform is available for anyone who wants to become a Fixed Deposit advisor. Made in partnership with Mahindra Finance and Shriram Transport Finance, this low-risk, good return financial product can be a great start to a career in financial advisory. By partnering with AssetPlus, investment managers are guaranteed of good commissions in the industry.
As an all-in-one platform, AssetPlus also offers NPS to investment managers to expand their product offerings to clients. This platform also provides increased advantages to distributors such as: a single platform that handles Mutual Funds, National Pension Scheme, Corporate FDs investments for clients with an excellent commission structure.
The mutual fund industry crossed a milestone of 10 crore folios in May 2021
As regulations around wealth management become increasingly complex, mutual fund distributors need a hassle-free, intuitive partner to support their business. Started in 2016, AssetPlus is one of the fastest-growing Fintech platforms in the Mutual Fund industry.
We provide comprehensive technology and business development solution to MFDs to increase their digital brand presence and grow their Mutual Fund business online.
Trusted by 1000+ advisors across the country
Exclusive access to unbiased research on top-performing products
Single dashboard to manage and grow clientele with no upper limit
Tie-ups with 30+ asset management companies (AMCs) in India
Leveraging the knowledge from working as a Lead of the Business Development team in a Silicon Valley startup, Vishranth co-founded AssetPlus to empower distributors to take mutual funds to the masses.
A graduate of IIT Madras, Vishranth has always been more inclined towards finance. He completed his CFA examinations and currently heads Business Development and Compliance.
He firmly believes that mutual funds are an apt investment product to create long-term wealth in equity markets for the retail population in India.
A true techie, Awanish heads the Product and Engineering team at AssetPlus. An IIT Madras graduate, Awanish previously worked with startups, helping them scale their tech to lakhs of users/experience in building products that work at scale.
As a co-founder, Awanish spearheaded product development by creating the right balance between convenience and advisory. Currently, Awanish is working on digitizing all operations and support their business expansion online.
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