In its efforts to step up India play and accelerate its growth plans as the global digital powerhouse of learning, Pearson, the world’s leading learning company, today announced Bollywood youth icon and superstar, Vicky Kaushal as its new Brand Ambassador.
India is a strategic growth market for Pearson, focused on driving transformational change and digital innovation. Vicky as the brand ambassador will help the company in building a strong relationship with youth and strengthen its direct-to-consumer proposition.