New Delhi, September 07th, 2019: It was visioning into the future that led to the formation of The Delhi School of Communication (DSC) which just steps into its milestone 25th year. A yearlong series of celebrations – ‘DSC Silvotsav’ is planned in 2019-2020. The anniversary year kickstarted with a tree-planting drive called – TreeBoot on September 7, where a plantation of 250 neem and papri saplings happened at DDA Park, Lado Sarai 2 Division 6 New Delhi. The area with the newly-planted saplings will be popularly known as ‘DSC Forest’. Besides, the institute has also decided to educate underprivileged girls and boys – to take the service of education further.
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Mr Ashok Kumar, Director Horticulture DDA was the Guest of Honour. The event was attended by many dignitaries, industry leaders, professors, students and local residents. Prof Ramola Kumar, Dean DSC and Ms. Rupanjali Lahiri Gupta, Associate Director DSC welcomed all the guests.
On the occasion, Prof Ramola Kumar expressed her happiness and said, “DSC has struck a master stroke- a quarter century. It’s been a very satisfying journey and we have tried to be the change agent. Now we invite you to imbibe the right attitude and bring in significant changes in the industry. ”
Prof Kumar further added, “We have indeed, evolved and become successful in Building Young India. Now, we are looking forward to the next 25 years. So come, join us not in the evolution, but in the revolution – be the change agent. I would like to congratulate Team DSC, students and their parents, alumni’s and our associate network.”
Mr Ashok Kumar, Director Horticulture DDA said, “Planting trees is very necessary today, but planting is not enough, you need to take care of the trees too. We appreciate DSC’s initiative and will be gifting 50 jamun saplings to the students.” He was accompanied by Mr Shyam Bajaj-Deputy Director Horticulture and Mr. Krishna Kumar from DDA.
“DSC was built to last. As we celebrate our present, we reminisce this journey, and raise a toast to the future. We see this year as laying the foundation stone for the next ten years. We have our Vision 2030 in place and we are in the process of taking careful steps to achieve it,” shared Ms Rupanjali Lahiri Gupta.
Looking back, DSC’s journey has been very productive, and the laurels are well-deserved. DSC pioneered the concept of Apprenticeship (half-day work) and learning-by-doing acquired a certain ingrained value. It became holistic in building the right attitude, that led to the students grow into efficient professionals. Managing time and stress are also critical learnings imbibed during the course through intense training. DSC was also the first to introduce an intense course on Cultural Studies since 1995. Today, the importance of this subject becomes significantly vital, in the context of Marshal McLuhan’s global village.
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DSC pedagogy is filled with workshops, presentations, business stimulating mind games. Schooling you through professionalism is a reality for each student. The small class size assures close monitoring, intense counseling and mentoring. The faculty are practicing managers, presidents, vice-presidents, directors from the industry and senior educationists.
The Delhi School of Communication is a 20-year old institute that envisioned the concept of Integrated Marketing Communication (IMC) and has been offering an IMC programme to post graduates since 1995. It has contributed significantly to the communications industry, through its futuristic thinking. The courses offered are: 2-year dual qualification programme – Post Graduate Diploma Programme in Communication (PGDPC). Besides, DSC also delivers short-term certificate programmes in – Advertising & Media, Public Relations, Event Management, Marketing and Sales, Grooming & Personality Development.
Alert to industry needs, DSC also organizes workshops in key growth areas for corporate houses, to meet dynamic competitive challenges successfully.
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