ASUS is trailblazing with innovative and ultraportable Zenbooks & Vivobooks

July 31, 2020

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ZenBook 13/14, VivoBookSS14 and VivoBook Ultra K14 with 10th Gen Intel® Core™ processors ASUS

Powered by up to 10th Gen Intel^® Core^™i7 processor with up to 16 GB RAM, and Intel® Iris® Plus graphics provide users with enhanced graphics performance
Comfortable typing withErgoLift hinge; select models feature the innovative NumberPad a bold colour-blocking enter key
A more compact footprint with the slim-bezel NanoEdge display; as lightweight as 1.07 kg

30^th July, 2020:Taiwanese tech PC giant, ASUS today announced 4 new additions to its innovative and stylishZenBook and VivoBook family: theZenBook 13/14 (UX325/UX425), the VivoBookS S14 (S433) and the VivoBook Ultra K14 (K413). Strenthening its 15% market share in the Consumer Notebook segment, ASUS India is affirmative about this new line up powered by 10th Gen InteI® Core™ mobile processors.

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Commenting on the launch, Arnold Su, Business Head, Consumer & Gaming PC, System Business Group, ASUS Indiasaid“Consumer laptop segment is undergoing a renaissance, especially in this current situation where technology is increasingly becoming even more interconnected. We take pride in bringing the latest innovation to our consumers with the new line up of Zenbook and Vivobook powered by Intel 10^th gen Processors. The unmatched portability combined with a power-packed performance will definitely set pulses racing high. We believe these new offerings are all set to win hearts across the country with their unique design and eclectic hues.”

Rahul Malhotra, Director – Retail, Intel India said, “Intel’s highly integrated 10th Gen InteI® Core™ mobile processors enable incredibly immersive entertainment onremarkably thin and lightlaptops. 10th Gen Intel Core processor-powered systems featuringIntel® Iris® Plus graphics take a huge leap forward in gaming,streaming and creativity, enabling a smooth and vivid experienceon highly portable devices. The new line up of Zenbooks and Vivobooks powered by 10^th Gen Intel Core processors are examples of the power-packed innovation possible in mobile PC platforms today.”

ZenBook 13/14 (UX325/UX425): Timeless Beauty, Effortless Portability!

Presenting the world’s thinnest 13.3″ and 14″ laptops designed for ultimate portability thanks to the 4-sided NanoEdge display with 90% screen-to-body ratio for a more immersive viewing experience and a compact all-metal 13.9 mm chassis that’s perhaps the sleekest that ever was.

At 1.07and 1.13 kg, ZenBook 13 and 14, the laptops are the thinnest ever variants to feature such versatile connectivity with an unrivaled set of l I/O ports including the DualThunderbolt™ 3 USB-C®, USB Type A, MicroSD card reader, and HDMI.

Multitasking becomes simpler than ever before with productivity-boosting features, including an ergonomic design featuring NumberPad, edge-to-edge ergonomic keyboard with the precision-engineered ErgoLift hinge that improves typing comfort, cooling, and sound quality. Furthermore, it is equipped with an IR camera for password-free face login with Windows Hello.

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Superior performance is guaranteed with the new ZenBook laptops, made possible with the latest up to 10th Gen Intel^® Core^™ i7 processor with up to 16 GB RAM. Breeze through your daily tasks smoothly with the faster, smoother, and more responsive performance, enhanced with up to 16 GB of high-speed RAM.

Elegant, charming, sophisticated, and gorgeous are just a few words you’d use to describe the ZenBook 13 and 14, which are available in a luxurious Lilac Mist andglossy Pine Grey hues with a classy spun-metal finish that elevates their looks.

VivoBookS S14/ Vivobook Ultra K14 (S433/K413): Dare To Be Different

At the intersection of power and personality, the VivoBookS S14 andVivobook UltraK14 and are designed for the vibrant youth that believes in breaking away from the norm. Push the boundaries with a three-sided NanoEdge display with ultra-narrow bezels that make for 85/84% screen-to-body ratio. At 1.4 kg light and as thin as 15.9 mm, the laptops simply slips into your backpack with its ultrathin profile and delightful portability.

Judge these books by their cover and you’ll be blown away with vibrant hues. The VivoBookS S14 is available in rich shades of Resolute Red, Gaia Green, Indie Black and Dreamy White. The VivoBook Ultra K14 offers Indie Black, Transparent Silver, and Hearty Gold shades so you can match your style. Go one step ahead in redefining the norms with a bold color blocked yellow enter key – unique, just like you.

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The new VivoBookS S14 is powered by 10th Gen Intel® Core™ i7 processors and up to NVIDIA^® GeForce^® MX250 discrete graphics, with up to 8 GB RAM, and a 512GB PCIe^® SSD. This is bolstered by a long-lasting battery that goes to 60% in just 49 minutes. The VivobookUltra K14, on the other hand, is equipped with a 10^th Gen Intel^® i5 CPU with up to 8 GB RAM and 512 GB M.2 PCIe^® SSD.

Comprehensive connectivity becomes seamless with these laptops that offer an I/O set replete with USB-C, HDMI, and SD card reader. The fingerprint sensor ensures that your private data remains confidential while you connect with the world. In addition to some solid features, the VivoBookS S14 comes with a set of unique stickers to add your signature style to your device.

AVAILABILITY & PRICING

Model Name	Starting Price	Availability from 30^th July onwards
Zenbook 13 UX325	79,990	Amazon/Flipkart/Offline Channels
Zenbook 14 UX425	79,990	Amazon/Flipkart/Offline Channels
VivobookS S14 S433	67,990	Channel/LFR
Vivobook Ultra K14 K413	39,990	Amazon/Offline Channels

About ASUS :

ASUS is a multinational company known for the world’s best motherboards, PCs, monitors, graphics cards and routers, and driven to become the most-admired innovative leading technology enterprise. With a global workforce that includes more than 5,000 R&D professionals, ASUS leads the industry through cutting-edge design and innovations made to create the most ubiquitous, intelligent, heartfelt and joyful smart life for everyone. Inspired by the In Search of Incredible brand spirit, ASUS won more than 11 prestigious awards every day in 2019 and ranked as one of Forbes’ Global 2000 Top Regarded Companies, Thomson Reuters’ Top 100 Global Tech Leaders and Fortune’s World’s Most Admired Companies.

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