New Delhi, 17^th July 2020: With the significant change in consumer behaviour and marketing approach owing to the pandemic, Automotive Skills Development Council (ASDC), in association with SpeakIn, announced a master class on digital sales & marketing for the dealers of the automotive industry.

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The master class is specifically designed to build and upgrade one’s skill in the fast-paced digital world. Dr. Manish Kumar, Managing Director & Chief Executive Officer, National Skill Development Corporation will be inaugurating the first session of the digital sales master class on July 20th, 2020. The session will be conducted by experts from the digital learning domain to bring online learning to dealer owners as well as their employees.

Key Highlights of the session are as follows:

• Learn to generate sales through digital marketing activities
• Learn how to create your own website, your brand image, social media creative, Interactive content and lot more
• Engage with your customer through social media platforms
• Understand how to handle complaints and customer interaction
• Learn how to get your Google ranking on the top through SEO and SEM
• Learn how to do paid social media marketing
• Learn new age marketing techniques

Sharing details about the master class, Nikunj Sanghi, Chairman, ASDC, said, “COVID has changed the entire game, our relationships today has become digital. The art of selling is experiencing massive disruption and some of these changes will outlive the pandemic. To maintain market continuity, the dealerships have to become as active as OEMs on digital platforms. The back offices need to equally efficiently use digital tools to engage with the customers.”

The program aims to build digital competence within the dealership which can add and aid the existing brick and mortar on ground sale.

Deepshika Kumar, Managing Partner, SpeakIn, said, “The aim is to hear insights of the experts on the impending digital transformation journey of the Automotive retail business and the advantages, opportunities and possible challenges the sector can foresee. By the end of this course, attendees will be equipped with basic knowledge about how can they use digital platforms to grow their business, drive traffic, engage with their customers and acquire the skills necessary to be an effective dealer at automobile dealerships.

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Important Announcement – EasyShiksha has now started Online Internship Program “Ab India Sikhega Ghar Se” during this lockdown.

ASDC has pioneered in up-skilling and re-skilling of manpower across the automotive value chain. On completion of this program, candidates will get a Program Participation Certificate from ASDC and SpeakIn. The first batch of the program is heavily subsidised by ASDC and is available at Rs. 499/- (GST extra) only for a 18-hour program by Industry Experts.

Interested participants can register at https://www.speakin.co/webinar-details/digital-marketing-master-class.html

About ASDC:

ASDC, is the first sector Skill Council of India, promoted by the Automobile industry, through Society of Indian Automobile Manufacturers (SIAM), Automotive Component Manufacturers Association (ACMA) and Federation of Automobile Dealers Association (FADA) along with the Government of India represented by Department of Heavy Industry, Ministry of Skill Development and Entrepreneurship, Ministry of Road Transport & Highways and National Skill Development Corporation (NSDC). ASDC envisions making India self –sufficient in availability of skilled personnel for sustaining growth & increasing competitiveness of the automobile industry. ASDC has over 240 training partners, 800 certified assessors, 14 expert groups with 295 industry experts and over 2000 training centres.

Frequently Asked Questions

Q.Is the course 100% online? Does it require any offline classes too?

The following course is fully online, and hence there is no need for any physical classroom session. The lectures and assignments can be accessed anytime and anywhere through a smart web or mobile device.

Q.When can I start the course?

Anyone can choose a preferred course and start immediately without any delay.

Q.What are the course and session timings?

As this is a purely online course program, you can choose to learn at any time of the day and for as much time as you want. Though we follow a well-established structure and schedule, we recommend a routine for you as well. But it finally depends on you, as you have to learn.

Q.What will happen when my course is over?

If you have completed the course, you would be able to have lifetime access to it for future reference too.

Q.Can I download the notes and study material?

Yes, you can access and download the content of the course for the duration. And even have lifetime access to it for any further reference.

Q. What software/tools would be needed for the course and how can I get them?

All the software/tools that you need for the course would be shared with you during the training as and when you need them.

Q. Do I get the certificate in a hard copy?

No, only a soft copy of the certificate will be awarded, which can be downloaded and printed, if required.

Q. I’m unable to make a payment. What to do now?

You can try to make the payment through a different card or account (maybe a friend or family). If the problem persists, email us at info@easyshiksha.com

Q. The payment got deducted, but the updated transaction status is showing “failed”. What to do now?

Due to some technical faults, this can happen. In such a case the amount deducted will be transferred to the bank account in the next 7-10 working days. Normally the bank takes this much time to credit the amount back into your account.

Q. The payment was successful but it still shows ‘Buy Now’ or not showing any videos on my dashboard? What should I do?

At times, there may be a slight delay in your payment reflecting on your EasyShiksha dashboard. However, if the problem is taking longer than 30 minutes, please let us know by writing to us at info@easyshiksha.com from your registered email id, and attach the screenshot of the payment receipt or transaction history. Soon after verification from the backend, we will update the payment status.

Q. What is the refund policy?

If you have enrolled, and are facing any technical problem then you can request a refund. But once the certificate has been generated, we shall not refund that.

Q.Can I just enrol in a single course?

Yes! You surely can. To begin this, just click the course of your interest and fill in the details to enrol. You are ready to learn, once the payment is made. For the same, you earn a certificate too.

My questions are not listed above. I need further help.

Please contact us at: info@easyshiksha.com

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