Users can take quizzes as a couple, individually or choose to leave a bottle message for future love
New Delhi, February 2020: Likee, the pioneering global short video creation platform from Singapore based BIGO Technology has launched a unique Valentine’s Day campaign for people with all kinds of relationship statuses, singles as well as couples. #HeyMyValentine campaign involves three games which users can play to make their Valentine’s Day special – couple quiz, love prediction and Message Bottle. The campaign was launched on February 12, 2020, and will be live till Valentine’s Day. Likers are participating in the campaign in large numbers and with great enthusiasm.
To participate in Likee couple quiz, users can tap on the couple sticker. Once activated, the couple can start the game by making a heart signal together, with their hands. The sticker will then throw simple questions on the screen which the couple needs to answer to know their partner better. The couple sticker is gaining massive popularity among the young lovers who are making videos ranging from romantic to comedy. The classic love banter between the couples in the videos is winning over the viewers.
Single Likee users can also be a part of this exciting campaign. To participate, users can activate the single sticker on their Likee profiles and perform the given task to know the type of their love in the future. Not only this, Likee has also introduced a traditional communication tool in its digital avatar for its users. Throwing an air-tight bottle with a message note into the sea may be a centuries-old praxis, but it never loses its charm of making people feel good to receive a message from a stranger. With Likee’s Message Bottle, users can type a message hoping a like-minded user will choose to read it. Users can either type a message or give a challenge from the list provided. Later, creators can throw the Message Bottle into the virtual sea and wait. Alternatively, users can also pick and choose to open any bottle message from Likee’s virtual see and feel lucky!
The digitized version of Bottle message brings an exciting twist to the entire concept. Strangers who open the bottled messages can choose to reply to the senders, and if both like each others’ messages, they can then get connected.
Likee’s #HeyMyValentine campaign enables users, both committed and singles, to go beyond the traditional way of wishing and celebrating Valentine’s Day. With millions of users participating in #HeyMyValentine, the campaign has already become a rage among the young online users in India.
Likee is available in different Indian languages like Hindi, Tamil, Marathi, Telugu, Gujarati, Bengali, Kannada, Malayalam and Punjabi. In 2019, Likee had also won the Guinness World Record for creating the ‘Largest online video album of people waving a flag in India’ during its ‘No matter where I am, #IAMINDIAN’ campaign. The campaign saw more than 1 lac Indians participating in celebrating India’s 73rd Independence Day. In the recent App Annie’s year-end report on app trends for 2019, Likee has emerged as No 1 in the breakout category and is also the 7th most downloaded app in 2019.